CT Corp Digital

CT Corp Digital

Spearheaded the development of the company profile for CT Corpora's digital transformation arm. Delivered campaign websites for high-end fashion brands and established design systems for large-scale retail platforms.

Role

UX Engineer Specialist

Year

2019 - 2020

Deliverable

CT Corp Digital Company Profile
Aigner Online Store
Transfashion Campaign Sites (GEOX, Hugo Boss)
Transmart Design System

Tech Stack

React.js Gatsby.jsSCSSMagentoWordPressjQueryCodekit

Overview

As a UX Engineer Specialist at CT Corp Digital, the digital transformation arm of CT Corpora, I focused on enabling digitalization across various business units. My role bridged the gap between design and engineering to revolutionize consumer-led businesses through seamless omnichannel experiences.


"CT Corp Digital is the digital transformation arm of CT Corpora, focusing on enabling digitalisation within business units."


Corporate Profile & Branding

My primary responsibility was to spearhead the end-to-end development of the CT Corp Digital Company Profile website. This platform was crucial for showcasing the division's role in driving the group's digital strategy.


E-Commerce & Campaign Development

Beyond corporate branding, I worked extensively with Transfashion brands to support their digital presence.

  • Campaign Websites: I developed and launched multiple campaign sites for luxury brands such as GEOX and Hugo Boss.
  • Prototyping: I was responsible for prototyping the Aigner Online Store and the Transmart Website, laying the groundwork for their digital retail interfaces.

Design Systems

To ensure consistency across large-scale projects, I collaborated closely with the design team to establish and develop the Transmart Design System. This initiative helped streamline development workflows and maintain UI uniformity across the Transmart digital ecosystem.